On December 19, 2024, CPAHK hosted a successful webinar attracting over 20 merchants from Hong Kong’s beauty and cosmetics sector.

Webinar on digital transformation with DTSPP support

About DTSPP#

The Digital Transformation Support Pilot Programme (DTSPP), an initiative by HK Cyberport, assists SMEs in adopting ready-to-use digital solutions. The program features a 1:1 matching funding scheme to improve operational efficiency and competitiveness.

Topics Covered#

  • E-commerce strategy for beauty and cosmetics
  • Website marketing and digital advertising
  • Cross-border e-commerce opportunities
  • Practical digital solutions for SMEs

Joseph Ho, Chief Supervisor of CPAHK, stated: “This webinar is a step towards empowering our local businesses to embrace digital solutions essential in today’s market.”

As guest speaker, I shared the concurrent e-Commerce market landscape in Southeast Asia and provided practical, executable solutions for SMEs to adopt digital transformation.

Video Archive#

For questions on digital transformation or DTSPP scheme applications, contact me.